Harry Potter

A tight collaboration with Warner Brothers, Walmart and Mattel with a goal to design and launch a customized feature program in Fall 2018 with other category partners. 

• Reduced concept-to-shelf time by almost 50% while maintaining collector-level quality and detail.

• Worked closely with WB team to create a new streamlined process of review and approval, leading the way as best practice for other Mattel teams working with WB.